CHALLENGE
Two small real estate firms merged to create a new, unknown boutique brokerage firm (Stirling Peak Properties) in one of the most saturated markets in the United States.
SOLUTION
MC completed their rebrand and directed the marketing/communications in order to own a small niche market as well as compete with national and international firms.
RESULT
All marketing efforts brought about a flurry of engagement from clients, friends and colleagues in Aspen. It garnered such positive results that it attracted the attention of Douglas Elliman, the fourth largest firm in the United States, who acquired Stirling Peak Properties.
Rachel and the Manifest Communications team were the perfect fit for an ambitious vision to present a merger of two old companies into Stirling Peak Properties, with a fresh voice in the luxury world of Aspen real estate sales and rentals. Rachel is enthusiastic, innovative and was able to effectively communicate our philosophy.
- Bill Stirling, Partner, Stirling Peak Properties